The Contact and Response Process in Business Surveys: lessons from a multimode survey of employers in the UK

Publication type

Conference Paper

Series

ISA - RC33 Research Committee on Logic and Methodology Conference

Authors

Publication date

August 18, 2004

Abstract:

On surveys of businesses, the processes of making contact and obtaining co-operation are quite different from those on more frequently studied types of surveys, such as those of households or private individuals. We describe experiences and outcomes on a business survey and discuss lessons that can be learnt in order to maximise contact and co-operation rates on future surveys. The survey in question has some valuable characteristics, including a wealth of auxiliary information. It also presents an interesting perspective on issues of privacy and confidentiality.


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