Skip to content

Journal Article

Consumer attributes and the UK market for private medical insurance


Publication date



This paper seeks to investigate the determinants of private medical insurance (PMI) consumption in the UK. Design/methodology/approach ? A unique combination of panel data estimators, reduced from equations and instrumental variables, applied to six waves of the British Household Panel Survey, 1996-2002. Findings ? Results from previous studies are compromised by their failure to use appropriate estimation techniques. Furthermore, a clear distinction between being covered by PMI, having purchased PMI; and having an employer provide PMI is important. Research limitations/implications ? Controlling for endogenous variables, such as income and the use of panel data estimators, should be a necessary research method in this area. Practical implications ? This study provides a robust analysis of the determinants of PMI consumption in the UK, enabling product providers to identify and target potential customers in different segments of the PMI market. Originality/value ? This paper breaks new ground in concluding with confidence that age, experience of the NHS in the past years and the belief that the NHS is poor quality, are positive influences on PMI uptake

Published in

International Journal of Bank Marketing


24 (7):444-460



Insurance and Health



Albert Sloman Library Periodicals *restricted to Univ. Essex registered users*


Research home

Research home


Latest findings, new research

Publications search

Search all research by subject and author


Researchers discuss their findings and what they mean for society


Background and context, methods and data, aims and outputs


Conferences, seminars and workshops

Survey methodology

Specialist research, practice and study

Taking the long view

ISER's annual report


Key research themes and areas of interest